A brand is more than just a name - it's a living entity that requires careful nurturing to thrive. Retailing is the best way to showcase a brand to prospective customers and build the coveted asset of brand loyalty. This requires offering unmatched quality, creating a unique mystique through advertising and establishing a presence in our personal space.
In the retail industry, achieving the perfect marketing mix involves delicately balancing various factors. Effective communication with customers, vendors, dealers, associates and employees becomes crucial. This is where Bulk SMS with its blend of push and pull services emerges as a versatile solution. Through services like Bulk SMS Service , Voice Call (Voice SMS) , WhatsApp Sender & Short Code Service , retail businesses can effectively communicate with their target audience. Bulk SMS Service allows instant delivery of updates, promotions and exclusive offers, ensuring customers stay engaged and informed. Voice Call (Voice SMS) adds a personal touch, enabling retailers to deliver customized messages to a large audience simultaneously. WhatsApp serves as a powerful platform for interactive communication, enabling real-time engagement, customer support and sharing rich media content. Short Code Service facilitates seamless two-way communication, allowing retailers to gather feedback, conduct surveys and enable quick responses from customers.
Retailers must balance many factors to achieve the perfect marketing mix, from customers to vendors, dealers, associates and employees. Bulk SMS Service offers a powerful solution to communicate with this bandwidth of people and keep them updated on the latest news and updates. With the right mix of push and pull services, retailers can leverage messaging to achieve their communication goals. Keep your brand from becoming just another name in the crowd. Use mobile marketing to create a personal connection with your customers, vendors and associates and establish a loyal following. Build a thriving retail business with the power of effective communication at your fingertips.
Benefits | Bulk SMS | Voice SMS | Short Code | Virtual IVR | |
---|---|---|---|---|---|
SMS Promotion to targeted recipients based on user profile | ✔ | ✔ | ✔ | ||
SMS Based Store Locators | ✔ | ✔ | ✔ | ✔ | ✔ |
Inform your loyalty card holders for fresh stock and discount offers | ✔ | ✔ | ✔ | ||
Instant cost effective Communication with Partners & employees | ✔ | ✔ | ✔ | ||
Facilitate customers to get specific Product/Brand details via pull SMS | ✔ | ✔ | ✔ | ✔ | ✔ |
Allow Customers to get discount coupons by sending SMS to 56677 | ✔ | ✔ | ✔ | ✔ | ✔ |
Integrate automated SMS alerts with existing ERP or CRM application | ✔ | ✔ | ✔ | ||
Automatic SMS updates regarding bonus points to the customers | ✔ | ✔ | ✔ | ||
Allow Employees & Channel Partners to get desired Information-On-Demand | ✔ | ✔ | ✔ | ||
Franchisees/Retailers can book/ confirm their orders on SMS | ✔ | ✔ | ✔ | ✔ | ✔ |
Launch Contest or Quiz to build publicity around a Brand or an Event | ✔ | ✔ | ✔ | ✔ | ✔ |
Initiate opinion Polls to get feedback from the customers | ✔ | ✔ | ✔ | ✔ | ✔ |
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